product team
Tag
Observations on Product Management
Mostly these are things that are either obvious but no-one ever says them, or non-obvious but important.
In a Strategic Shift, Mattel Embraces Open Innovation
If you have the next hit toy on your hands, you can now submit it directly to the company online.
Product managers for the digital world
The role of the product manager is expanding due to the growing importance of data in decision making, an increased customer and design fo..
Harnessing the Secret Structure of Innovation
In an era of low growth, companies need innovation more than ever. Leaders can draw on a large body of theory and precedent in pursuit of ..
Ways to increase customer engagement
The definition of an “engaged customer” varies from product to product.
Finding the metrics that matter for your product
Startup literature is full of ardent advice on how to measure activation, engagement and how users are interacting with your product.
6 weeks: why it’s the Goldilocks of product timeframes
Process for a product team can be suffocating, or process can be liberating. And no process at all? Well that’s fun for maybe a week or tw..