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Over time, excessive focus on innovation and speed at the expense of the people that are supposed to make it all happen has a way of catch..

Personally, things resonate with me on a different level when there is a story connected. I can feel it on an emotional level, not only wi..

Ask people how to develop a good corporate culture, and most of them will immediately suggest offering generous employee benefits, like th..

It might seem like the polite thing to do, but it’s actually really annoying. How many times have you gotten this type of message? “Just s..

Peter Drucker once said the only purpose of a business is to make and keep a customer. For the past decade, software companies have been p..

Let’s talk about average service. This is where the bar is low. It’s unfortunate, but true in many industries.

Each day, consumers are bombarded with a cacophony of brands. Brands with strong, consistent voices are able to stand out from competitors..

It was winter in New York City and Asaf Jacobi’s Harley-Davidson dealership was selling one or two motorcycles a week. It wasn’t enough.

Quite simply: without employees, you have no customer experience.

Cindy Barnes passion for genuine customer-centricity in business has made her a great business innovator and strategist.

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