customer-centric
TagThe human touch at the center of customer-experience excellence
More than ever, great customer experience depends on the human factor. That has major implications for how the customer-experience organization operates.
Why your customers should be central to your innovation efforts
Too many organizations apply a “science fair” mentality to innovation: encouraging employees to innovate freely without any contact with t..
Cultivate a Customer-Centric Culture Through Executive Leadership
Executives must cease being passive users of customer data and research — and become actively and deeply immersed in the world of the cus..
According To Top CEOs ‘Nothing Drives Profitability Like Great Customer Experience’
Sam Walton said, “The goal as a company is to have customer service that is not just the best but legendary.”
How Customer Service Experts Like Marriott Gather Customer Feedback And Promote Engagement
Ever wonder how companies that are expert in customer service (think: Marriott) gather and use customer feedback, and use it to promote em..
The expanding role of design in creating an end-to-end customer experience
Lines between products, services, and user environments are blurring. The ability to craft an integrated customer experience will open eno..
Disrupt Your Industry With Stellar Customer Service
Let’s talk about average service. This is where the bar is low. It’s unfortunate, but true in many industries.
How to Engage Employees in Your Customer Experience Strategy
Quite simply: without employees, you have no customer experience.
How a total value proposition sets the stage for true customer-centricity
Cindy Barnes passion for genuine customer-centricity in business has made her a great business innovator and strategist.
Obsess Over Your Customers, Not Your Rivals
The starting point of most competitive analysis is a question: Who is your competition? But smart leaders and organizations go broader.